HEETS are tobacco sticks crafted for use with IQOS, a heated tobacco system. Unlike regular cigarettes, which burn tobacco, IQOS heats the tobacco sticks at controlled temperatures to produce a nicotine-infused vapor. HEETS come in various flavors and are inserted into the IQOS device for heating, creating vapor for inhalation. This method is believed to reduce harmful chemical levels compared to traditional smoking. HEETS are increasingly popular as an alternative to smoking in regions where IQOS is available.